Here's a list on which cities purchased the most sex toys since lock down!

Publish date
Friday, 11 Jun 2021, 1:35PM

Word is finally getting out, huh?

Adulttoymegastore have released some interesting stats on purchases of adult toys since the 'adult toy boom' in lock down. 

It what seems like a booming industry, sales have increased by 48% since lock downs have eased, meaning more people are bringing it into the bedroom, whether that be solo or with partners. 

They've even crunched the numbers to find the biggest "growers" in the sex toy market. Check out the stats below, and see where your city stacks up.

NZ’s biggest ‘growers’ in sex toy sales since COVID-19:

  1. Havelock North
  2. Cambridge
  3. Tauranga
  4. Lower Hutt
  5. Queenstown
  6. Auckland
  7. New Plymouth
  8. Christchurch
  9. Palmerston North
  10. Wellington

Cities where the most adult toys have been bought since COVID:
(Not the biggest percentage change, but the most overall sales).

  1. Auckland
  2. Christchurch
  3. Wellington
  4. Hamilton
  5. Tauranga
  6. Dunedin
  7. Palmerston North
  8. New Plymouth
  9. Napier
  10. Whangarei
  11. Nelson
  12. Queenstown
  13. Lower Hutt
  14. Havelock North
  15. Rotorua
  16. Porirua
  17. Cambridge
  18. Paraparaumu
  19. Levin
  20. Hastings

The most popular types of sex toys purchased in New Zealand:

  1. Clitoral toys
  2. Lubricant
  3. G-spot toys
  4. Rabbit vibrators
  5. Masturbators

Biggest sex toy purchasers by age group:

  1. 25-34 (28.21%) Millennials/Gen Y
  2. 45-54 (15.46%) Gen X
  3. 35-44 (15.33%) Xennials
  4. 65+ (14.50%) Boomers + silent gen
  5. 55-64 (13.45%) Boomers
  6. 18-24 (13.06%) Gen Z

New Zealanders aged 25-34 have purchased the most of adult toys since May 2020. The rest of the age groups are evenly spread, ranging between 13-15%. Retirees are the fourth biggest cohort for purchasing adult toys since COVID-19 lockdown restrictions eased. Generational demographic cohorts are estimations based on age groups only. 

Um, okay grandma! Get it girl!

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